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DAD connects the product, the brand voice and the audience through creative expressions across channels. Our solutions for broadcast, print, social, digital, drive awareness, engagement, and business growth for our brands, and deepen their connection with users. We create content that captures the brand essence and the consumer's imagination on every scale, from hight concept films to short-form social bits. We specialize in content that creates equity for our brands

Our branding work has signaled new eras for companies across a diverse set of industries. We create logo designs, visual systems, style guides, and typography standards as well as full complement of strategic directions, developing the manifestos that define our brands.


Sport and style is the signature combination that has made Bruno Danto, one of the world’s most sought-after creative minds in this field. Founder & Creative Director of DAD, founder of Sport&Style magazine, founder of the White Yoga Session , Head of global image of Longines Masters, Editor in chief of Citizen K Homme Sport, former editor in chief of Vogue Hommes International , Bruno Danto delivers innovative concepts and creative services to leading organizations in the sport and lifestyle and luxury sectors worldwide.

Well-travelled, Bruno brings a multi-cultural perspective to his work between Paris, New York, Los Angeles and Rio de Janeiro. Over his 15 years consultancy in fashion and sport lifestyle, his clients have included Longines Masters, Longines Global Champions Tour, Conde Nast, Publicis conseil, Leo Burnett, BBDO, Amaury group, Givenchy parfum, Calvin Klein, Gucci, Christian Liaigre, L’Oreal, Ralph Lauren, Tiffany, Prada.

After more than a decade in the fashion industry, Bruno Danto has emerged as a leader, specializing in the convergence of fashion, luxury and lifestyle. He has worked with world- renowned artist and photographers such as Bruce Weber, Kurt Markus, David Bailey, Mark Seliger, David Lachapelle, Max Vadukul, Guido Mocafico, Ruven Afanador, Richard Phibbs, Regan Cameron, Peter Lindberg, Ellen Von Unwerth And Jean-Baptiste Mondino among others.


" I worked with Bruno during a couple of years when I was CEO of CondeNast in Paris, and I must say he is a unique talent, both from a creative and business standpoint. As a brand / creative director, Bruno is famous in France for his sleek, modern and sexy style, without the excessive tongue-in-cheek drawbacks that many of his fellow design directors use to have.

The connections of Bruno in the world of images are amazing, and he knows how to direct them in a cost-efficient, pragmatic way. He brought Bruce Weber to Vogue Hommes International in a time when he was refusing to work for us. His connections go well beyond the press and fashion industry and I will always remember how he introduced me to Sharon Stone in a Paris night club ! 

As a businessman, Bruno has great ideas to refresh and enrich the images of the Brands he works for. His marketing instinct is always acute, and he contributes with many ambitious ideas that can generate real profit to his partners. For instance, he came to me with the idea of the "Sport & Style" magazine, that we created together and which still develops in France. I would work again with Bruno if I had the opportunity, without any hesitation".  - Didier Suberbielle -